Posh department store Fortnum & Mason, known around Britain for its distinctive blue packaging, has come under fire for flogging a packet of crisps for an extortionate price.
The retailer marketed the single pack of crisps for an astounding £24.95!
The luxury London store is selling the 500g tin of Bonilla la Vista Patatas Fritas for the eye-watering sum which left shoppers baffled.
Social media users pointed out at a 24 bag multi-pack of Walkers crisps cost just £3.50 from Sainsbury’s and weighed in at 600g.
While three 150g bags of Kettle Chips – you know, posh crisps – cost just £6 even from high-end supermarket Waitrose.
Overall, that means that for the price of the Fortnum & Mason crisps you could pick up 171 bags, that’s 4.3kg of crisps, for the same price.
The fancy Spanish crisps contain just potatoes, oil and sea salt and are entirely vegan.
And, the tins have been spotted at other luxury shops for a similarly high price.
The crisp makers, Bonilla la Vista – that means pretty view when translated – have been cooking up the crisps for over 80 years.
And, the website reads: “Gourmet crisps for all occasions.
“The striking tin is perfect for parties, picnics, and all sorts of celebrations – it's full to the brim and you can simply place on the table so that guests can help themselves.
“Enjoy alongside delicious, seasonal dips such as salsa and hummus.”
On social media, one person commented: “Nah, multi-pack of even Kettle Chips is £1.25.”
“Anyone fancy a packet of crisps?” Laughed another.
But, a bloke seemed offended by the salty snack.
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He wrote: “Who is this for?
“Hipsters who want their soup served on a carving plate 'paired' with a slotted spoon so there are gymnastics to eat and be charged through the nose to wear most of it?”
“It looks like a blinking tin of paint,” joked another.
While a woman added the ominous slogan: “Eat the rich.”
Fortnum & Mason declined to comment.
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