British watch brand Alsta has collaborated with watch blog Beyond the Dial to create a timepiece geared towards motorcyclists.
The 40mm stainless steel Alsta Motoscaphe 120 features a left-hand, or Destro, crown to avoid it digging into the wearer’s wrist while riding and a bidirectional 12-hour GMT allowing to track elapsed hours and minutes as well as a second timezone. White indices on a black dial and bezel also offers high contrast legibility.
The project came about when Alsta founder Angus MacFadyen reached out to Beyond The Dial Co-Founder, Allen Farmelo, when he began shooting watches with his motorcycles on Instagram.
Farmelo says that he has had “about 30 years to dream up this watch, because I’ve literally been thinking about the perfect motorcycle watch for about that long. Of course you start with a dive watch, but it has to be modified significantly to work on a bike.”
The 120 in the name references 120mph with Alsta explaining “For fast riders, achieving 120mph often triggers spiritual experiences. Space curves, time collapses, and the mind quiets.”
The original Alsta watch brand went out of business in the early 1980s, a victim of the Quartz Crisis that decimated the Swiss mechanical watch industry, but was revived in Glasgow, Scotland, in 2014 with a reissue of the Alsta dive watch worn by Richard Dreyfuss’ character, Hooper, in Jaws.
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